101 Ways to Destroy Your Tribe

Ed Welch gets it. Ed, a stay-at-home-dad, husband and entrepreneur noticed how businesses tend to chase away more customers than they attract. However most don’t seem to realize it. He took a unique and rather remarkable approach to educating them and wrote an ebook about what he observed. He writes:

Do you lead a tribe?
Suppose for a moment you think of your customers
or website visitors as a tribe.
Perhaps you’re the CEO of a Fortune 500 company – how do you care for your
tribe (customers)? Maybe you own a corner grocery store – do you take your
customers for granted?
Suppose you have a website or blog – your visitors are your tribe – how do you
care for them? Do you care more about finding new customers/visitors than
properly caring for those you already lead?
This list is meant to help you.
Whether you’re the CEO of a Fortune 500 company
or a blogger working to gain readers – this list is for you.
It isn’t designed to teach you what to do –
but it does show you what not to do.
For too long, I have watched organizations destroy their tribe
while naively wasting money to replace them.
If any of the items on this list ring true –
you’re probably destroying your own tribe –
one customer at a time.

Click on the link below to download your free copy of
“101 Ways to Destroy Your Tribe”

101waystodestroyyourtribe